OCTOBER 18 & 19, 2018      –    MARK YOUR CALENDARS!



Mark your calendars  –  PDCA Expo, October 19 – 20, 2017
Oak Park, Illinois

Craftsmanship Forum Annual Conference, October 19 – 20
Pleasant Home Museum
217 Home Avenue, Oak Park, Illinois

Attend the Craftsmanship Forum Conference.

Be inspired in the presence of other craftsmen like you!

  • Craftsman Secrets Revealed
  • Historical Window Restoration
  • Value of Craftsmanship
  • Encore Presentation of Cabinet Spray Painting
  • Experts Reveal How to Make Productivity Go Viral in Your Company
  • The Craftsman Dilemma: “Working in” vs “Working on” Your Business


Two-day Conference Cost: $295

Sponsorships Available!

For more info or questions please contact Judi Ricci: 954-214-4447

Book Your Stay

The Carleton of Oak Park by September 22nd. Call 708-848-5000, use Group Code #2708



Last Year’s Schedule:

Conference Schedule:  (Saturday, March 12, 2016)

7:30 – 8:00 am Registration & Coffee
8:00 – 8:30 am Introductions:  Tell us about your favorite market niche or coolest project in the past year   – Rich O’Neil
8:30 – 9:15 am Marketing Craftsmanship – The Hollywood Story – Joel  Hamberg
Boost your financial success by marketing craftsmanship. Learn about different approaches, methods and strategies.
9:15 – 10:00 am Does your company market craftsmanship ?  If so, How? Moderated  discussion  (Key points will be summarized & recorded for  distribution  to attendees after the conference).
10:00 – 10:15 am Break
10:15 – 11:00 am Innovative Craftsmanship Techniques – Round Table Discussion Moderated Round Table – Led by Don Easton
Table Topics:
1)  Texture Matching / Repair – John Peek
2)  Wood Refinishing / Colored Putty – Mark Coley
3) Wallpaper – Removal/Prep/Installation – Charlie Gilley
4)  Decorative Finishes – John Michaels / John Bubenik
5) Time Saving Innovative Preparation Methods – Joel Hamberg
6)  Waterborne / Water Reducible Alkyds Interior Trim Paints –
Eddy Gonzales
11:00 – 12:15 pm Hiring & Retaining Craftsmen – Art Snarzyk , “the turn-over terminator”, Innerview Advisors, Inc
Acquire new tools to identify behaviors and traits of a craftsmen, hire them & retain them in your company.
12:15 – 1:00 pm  Lunch
1:00 – 2:00 pm Successes & Failures in Hiring,  Retaining and Managing Craftsmen.
Interactive Group Discussion – Led by Art Snarzyk & Rich O’Neil (Key points will be summarized & recorded for distribution to attendees after the conference).
2:00 – 3:00 pm Inside Look at  a New Orleans  Restoration Project, circa 1910.
Led by Jack Coiron III, Local Historic Restoration Consultant and Contractor.
3:00 – 3:15 pm Break
3:15 – 5:00 pm Carving out Higher Margin Niches:
1)  Metal Restoration of Decorative Sheet Metal – Mario Guertin
2)  Entry Door Refinishing – Ken Sisco
3)  Kitchen Cabinets – (Refinishing on Location) – Charlie Gilley
4)  Staining & Wood Finishing – Mark Coley
5)  Interactive Group Discussion –  Sharing  &
Discovering New Niches for your Business – Led by John Bubenik
Conference Wrap Up


Mark your calendars  –
PDCA Craftsmanship Forum TOUR, Friday, March 11, 2016
Two Restoration Projects Overcoming the Challenges with Modern Solutions

 25 years in the making,  St. Charles Avenue Grande Dame’s restoration opens to the Craftsmanship Forum!

Tour a four story Tudor Revival on St. Charles Avenue dating back to approximately 1910. Drs. Naomi and Kenneth Mann are restoring their 10,000 sf home’s structural and architectural integrity, using the original plans. Learn about the methods utilized in this restoration in an informative session with the historical consultant and contractor on the job, G.A. (Jack) Coiron. The homeowners and the contractor will be present to speak to our group about the home and restoration work being performed.St Charles Restoration NO

Beauregard – Keyes Historical House and Garden Tour

Visit an old raised cottage built in 1826 with architecture reflecting the influence of American tastes of classic Creole design. The fascinating stories of the vast number of residents will leave you as breathless as the magnificence that is the fabric of this incredible home.

After several years of the property changing hands, sinking into disrepair and facing demolition Mrs. Frances Parkinson Keyes and Mr. Wilson, her architect, began a full restoration in 1955.  Their extensive restoration embraces the original Victorian style when General Beauregard lived in the house. Keyes had a lot of work and challenges to do to restore the house to its Victorian style of today. She also purchased the lot on the side of the house to restore the garden to its original 1830 design.

Keyes NO

Our tour will be led by Ann Masson, Board President, who will focu on the restoration of this home, the challenges they faced during restoration, and the maintenance and preservation of the project. Ann Masson is a New Orleans art historian who writes, teaches, and consults in the areas of architecture, antiques, and historic presevation. She is the assistant director of the masters in historic preservation program at Tulane University, where she has taught The History of New Orleans Architecture and Architecture in the Americans at the School of Architecture. A former editor for Preservation in Print, Masson has authored and edited numberous books and contributes entries for the KnowLA Website, which is sponsored by the Louisiana Committee for the Humanities.

Register Now for the Conference and/or Tour.
Click Here to Register for Conference & Tour
or call PDCA 1-314-514-7322 if you have online difficulties registering.

“Craftsmanship with the Stars”

2015 Craftsmanship Conference – Charleston, South Carolina

Wednesday, March 4, 2015

7:00 – 7:30 am Breakfast
7:30 – 8:00 am Introductions – Tell us about your favorite market niche or your coolest project in the past yearRich O’Neil
8:00 – 9:00 am Creating Partnerships with Specialty Crafts PeopleTom LewisHave you ever had the opportunity of bidding for an awesome job, but stopped yourself with the thought your company did not have all the required skills? Tom Lewis will describe the challenges he faced in the restoration of the Coit Tower in San Francisco and how he created the partnerships that ensured the success of this high-profile project.
9:00 – 11:00 am Round Table: Enhanced Craftsmanship -Tips & Best PracticesCome prepared to share your favorite tool, the coolest product you found in the past year, or your
most innovative technique. The 3 best ideas will receive a valuable prize!
11:00 am- 12:00 pm Secrets of a Master Craftsman to Replicate “Period” Colors, Textured Surfaces and Decorative TechniquesDean SicklerLearn proven techniques to “Capture the Hand” of the 19th and 20th Craftsmen to complete any Repair. You will learn about the materials, tools and reference materials you can use on such projects.
12:00 – 1:00 pm Lunch
1:00 – 1:30 pm Get Connected with your Craftsmanship ForumRich O’NeilHelp guide the development of future Forum work product. What are your greatest needs as a craftsmanship-oriented company?
1:30 pm – 5:30 pm A Look into Charleston’s Craftsmanship and the Efforts to Preserve ItCharleston is a treasure trove of craftsmanship. It is also home to a famous school devoted to training the next generation of restorative craftsmen. This Conference segment will include both tours and presentations.

Tour a famous circa 1776 Unitarian Church. It has some of the most remarkable plasterwork
and decoration in the United States.

Presentation on Wall/Ceiling Plaster Repair and Hands-on Plaster Demonstration – Michael Lauer and Patrick Webb

Tour the American College of Building Arts and its Training FacilitiesPatrick Webb

Teaching CraftPatrick Webb, one of the American College of Building Arts’ master craftsmen/teachers will share his experience of training craftsmen throughout his career.

Space is Limited – Register now! or call 800-332-7322

“Craftsmanship with the Stars”

2015 Craftsmanship Forum Conference – Charleston, South Carolina

Dean Sickler has been a Paint and Decorating Contractor since 1979 and started
specializing in the decorative arts field in 1986. He lectures across the country on the
practical aspects of color, design and holds seminars and workshops on color and
decorative painting for architecture. He is active in conservation and restoration work
and has a degree in Art & Art History. Dean is well respected within the decorating
and design field. He has exhibited and demonstrated faux finishing techniques.
Tom Lewis is the founder and president of Tom Lewis Restoration and
Consulting, Inc. He is a specialist in high quality restoration services through field
and shop production, cost analysis, design and construction management. He has
been active in San Francisco since 1973 at the beginning of the Victorian revival.
He has specialized in the waterproofing and restoration of high-rise commercial
buildings in San Francisco during the 80’s and 90’s. After the great Loma Prieta
earthquake of 1989 he has been actively involved in the restoration of some of the
Bay Areas most treasured civic and historic architecture.
Patrick Webb is a stalwart advocate for craft, trade education and the
craftsmanship to our cultural heritage, currently instructing as Professor of
Architectural Plaster Working at the American College of the Building Arts in
Charleston, South Carolina. He grew up around the trades. He has a passion for
plastering and went to Europe to get his training. His other passion is to teach
plastering to anyone interested to learn.
Michael Lauer is a plasterer located in Charleston, SC who specializes in
ornamental and heritage plaster. After a successful ten-year career in graphic and
visual arts, Michael decided to hone his artistic strengths with a trowel and
sculpting tools rather than a computer. Upon graduating from the American
College of the Building Arts in 2011 and earning numerous accolades by the
community and historic preservation groups, Michael opened his own plaster
studio in Charleston. Since then he has consulted on and participated in historic
restoration initiatives from theaters and churches to private homes and estates.
Rich O’Neil is the owner of Masterwork Painting & Restoration, Inc. He is currently the President of the Craftsmanship Forum and serves as the Chairman of the Craftsmanship Forum’s COP Committee, which has developed 45 Craftsmanship Operating Procedures in English & Spanish. Rich has focused on creating a culture of Craftsmanship within his company. He has achieved this by recruiting, training and retaining people with a love of Craftsmanship. Rich has served on the Board of Directors of PDCA and has won PIPP Awards for his company’s craftsmanship.

Craftsmanship Forum Conference Tours

Famous 1776 Unitarian ChurchA National Historic Landmark, it is the oldest Unitarian church in the South. Construction began in 1772, but was interrupted by the Revolutionary War, and was finally completed in 1787.The interior vaulting is made of lath and plaster. This vaulting is modeled on the Henry VII chapel at Westminster in London, England.When the building suffered significant damage in the earthquake of 1886, people across the country sent donations to fund the repairs.
American College of the Building ArtsThe American College of the Building Arts offers programs in Architectural Stone, Carpentry, Forged Architectural Ironwork, Plaster Working, Preservation Masonry and Timber Framing. The primary goal of the American College of the Building Arts is to educate and train artisans in the traditional building arts and to foster exceptional craftsmanship and encourage the preservation, enrichment, and understanding of the world™ architectural heritage through a liberal arts education.As part of the curriculum, students must complete three summer internships working around the US and the world, in for-profit & not-for-profit entities. They have participated in restorations & repairs in the US and around the world including Lincoln Cathedral in Lincolnshire, Schloss Hundisburg, a German castle and Drayton Hall in Charleston.
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